Baking Vanilla = Double Strength
When
 customers say, "I'd like that wonderful Watkins Vanilla," 
they're almost always asking for All Natural Original Gourmet Baking 
Vanilla.
Don't be confused. This is the same double-strength formula
 that has been the company's best selling vanilla product for decades. 
And it still has the extra rich flavor that won't bake out or freeze 
out.
The official name of the product changed to Baking Vanilla more 
than five years ago, because calling it "double strength" confused 
people as to how much they should use in their recipes. So, it just got a
 new name, and Watkins has also improved it by making it all 
natural. There's no artificial colors or flavors.
And, just like it's been for decades, this product is still made with Watkins Pure Vanilla Extract as an important ingredient.
You will always want to have an extra bottle 
of Watkins Baking Vanilla on hand. And, of course, with it being 20% 
off this month (July 2022) it's a great time to order some.
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